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Understanding Discount Codes and Their Benefits

Embracing Partnerships for Mutual Growth

Updated this week

At LuggageHero, we believe in creating win-win partnerships.


Our discount codes are designed to attract more travelers, increase visibility for your location, and generate long-term value, not just short-term discounts.


Purpose

To explain how discount codes work, how they’re funded, and how they help increase partner bookings and foot traffic.

Applies to

  • Platform: LuggageHero Partner Dashboard

  • Audience: Active Partner Locations


1. How discount codes work

When a traveler applies a discount code during booking, the discounted amount is subtracted from the total cost of storage.

  • The discount is a strategic marketing investment, not just an expense.

  • LuggageHero shares the cost of the discount to minimize the impact on your earnings.

  • The goal is to attract more travelers to your location and increase overall revenue potential.


2. Shared benefits

Discount codes are part of a shared growth strategy between LuggageHero and partner locations.

  • LuggageHero absorbs a portion of the discount, so it doesn’t significantly reduce your payout.

  • Partners benefit from higher booking volume and greater exposure on the platform.

Our data shows that discount campaigns often increase total bookings and long-term customer retention.


3. A boost in foot traffic

The primary goal of discount codes is to bring more customers through your door.
Increased visits can lead to:

  • Higher in-store sales (food, beverages, or retail purchases)

  • Greater visibility in your local area

  • Repeat customers who book again during future travels

Think of discounts not as a loss, but as a marketing investment that expands your reach and drives traffic to your location.


Summary

  • Discount codes are marketing tools, not just price reductions.

  • LuggageHero shares the cost of discounts to protect partner earnings.

  • The goal is to increase traffic, visibility, and overall revenue.

  • More travelers booking with discount codes = more opportunities for repeat business.

By participating in LuggageHero’s discount programs, partners benefit from increased exposure, higher booking volume, and stronger customer relationships.

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